UNK students discussing marketing

Business Administration Comprehensive - Marketing Emphasis

Make your passion your career. Everything must be marketed—sports, vacations, fashion, financial services, health care and pharmaceuticals. In this field, there is always a high demand for motivated and educated graduates. From advertising to retailing, and from sales to research, the marketing world is one with a vast amount of opportunities. If you love a fast-paced environment filled with constant challenges and changes, a Marketing major at the University of Nebraska at Kearney is right for you.

graduate salaries

$30,000-39,999

82%

$40,000-49,999

18%

CAREER OPPORTUNITIES WITH THIS DEGREE

  • Package designer
  • Consumer researcher
  • Public relations
  • Account manager
  • Merchandise manager
  • Human resources
  • Sales
  • Statistical service researcher
  • Store manager
  • Research manager
  • Product strategist
  • Media selection and promotion

job placements

based on 100% response rate of CBT graduates

86% placed

86%
placed

89% full-time

89%
full-time

11% graduate school

11%
graduate school

Paige Kristensen
“We have some of those chain restaurants and stores that you find in Lincoln and Omaha. Then on the flip side we have smaller boutiques that give Kearney some character, charm and style that you can’t find anywhere else.”

Paige Kristensen

Business Administration/Sports Marketing Emphasis