University of Nebraska Kearney

UNK
UNK Academics
Fine Arts & Humanities
Communication
related links
 writing with text

Journalism Option

Bachelor of Arts

FAH BA  (see emphasis option for major code)

 

Minimum General Studies= 45

English Language minimum = 9

Humanities minimum = 9

Mathematics, Statistics & Computer Science minimum = 3

Natural Sciences minimum = 7

Social and Behavioral Sciences minimum = 9

Personal Development minimum = 2

BA Language requirement = a minimum of 6

For specific language requirements see Bachelor of Arts Degree requirements.

Major Option = 36

Minor or 2nd Major, minimum = 24

Minimum total hours required coursework = 111

Unrestricted electives in 125 hour program = 14

Minimum total hours required for BA in Journalism = 125

All UNK degrees require a minimum of 125 hours. Forty (40) of the hours required for all UNK degrees must be upper division hours, which are courses numbered 300 or above taken at a 4-year college or university.

Students selecting a major in Journalism must earn a minimum 2.5 G.P.A. in the major.

Students are expected to take JMC 100, Mass Media in America, in their General Studies Program as the Personal Development course.

Students selecting a major in Journalism must compile evidence of achievement particular to their chosen career field. Students will present this portfolio and discuss its contents with a Faculty Portfolio Committee in the semester prior to their graduation.

 

A. Journalism and Mass Communication: Journalism Core Requirements (6 hours required)

Take all of the following:

JMC 310, Communications Law - 3 hours

JMC 460, Mass Media and Society - 3 hours

 

B. Journalism Emphasis (27-30 hours required)

Take ONE of the following emphases

Advertising Emphasis

Mass Media Emphasis

News Editorial Emphasis

Public Relations Emphasis

Sports Communication Emphasis

 

1. Journalism and Mass Communication: Journalism Option:

FAH BA 3911

Advertising Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: QuarkXpress - 1 hour

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 130, Advertising Principles and Practice - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 316, Broadcast Advertising and Programming - 3 hours

class="indent3"JMC 320, Media Management - 3 hours

JMC 329, Print Advertising Design - 3 hours

JMC 340, Media Sales - 3 hours

JMC 351, Antelope Newspaper Production- Advertising Staff - 4 hours

JMC 420, Advertising Campaigns - 3 hours

 

2. Journalism and Mass Communication: Journalism Option:

FAH BA 3215

Mass Media Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 250, Electronic Cinematography - 2 hours

JMC 309, Public Relations - 3 hours

JMC 318, Writing for The Media - 3 hours

JMC 336, Radio Workshop - 2 hours

JMC 343, Television Workshop - 2 hours

Take 3 hours from:

JMC 305, Writing Feature and Magazine Articles - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 416, Interpretive Reporting - 3 hours (Prereq: JMC 215 or permission of instructor)

Take 3 hours from:

JMC 329, Print Advertising Design - 3 hours

JMC 330, Publication Design - 3 hours

Take 2 hours from:

JMC 350, Antelope Newspaper Production - News Staff - 2 hours

JMC 351, Antelope Newspaper Production - Advertising Staff - 2 hours

JMC 352, Antelope Newspaper Production - Photo Staff - 2 hours

 

3. Journalism and Mass Communication: Journalism Option:

FAH BA 3910

News Editorial Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: QuarkXpress - 1 hour

JMC 110, Topics: Photoshop - 1 hour

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 305, Writing Feature & Magazine Articles - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 320, Media Management - 3 hours

JMC 330, Publication Design - 3 hours

JMC 350, Antelope Newspaper Production - News Staff - 2 hours

JMC 352, Antelope Newspaper Production -Photo Staff - 2 hour

JMC 416, Interpretive Reporting - 3 hours

 

4. Journalism and Mass Communication: Journalism Option:

FAH BA 3912

Public Relations Emphasis (27 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 309, Public Relations - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 330, Publication Design - 3 hours

JMC 350, Antelope Newspaper Production - News Staff - 4 hours

JMC 409, Public Relations Strategy - 3 hours

JMC 425, Topics in Mass Media - 3 hours

JMC 440, Mass Media Research - 3 hours

Take 2 hours from:

JMC 336, Radio Workshop - 2 hours

JMC 343, Television Workshop - 2 hours

 

5. Journalism and Mass Communication: Journalism Option:

FAH BA 3913

Sports Communication Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 305, Writing Feature & Magazine Articles - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 330, Publication Design - 3 hours

JMC 336, Radio Workshop: News - 2 hours

JMC 343, Television Workshop: News - 2 hours

JMC 350, Antelope Newspaper Production- News Staff - 2 hours

PE 230, Sports Officiating - 2 hours

Take 3 hours from:

JMC 309, Public Relations - 3 hours

JMC 356, Broadcast Announcing - 3 hours

PE 429, Marketing in Sport, Recreation and Tourism - 3 hours

 

Journalism Option

Bachelor of Science

FAH BS  (see emphasis option for major code)

 

Minimum General Studies= 45

including General Studies coursework required by major

English Language minimum = 9

Humanities minimum = 9

Mathematics, Statistics & Computer Science minimum = 3

Natural Sciences minimum = 7

Social and Behavioral Sciences minimum = 9

Personal Development minimum = 2

BS Science-related course requirements = 9

Take:

JMC 300, Mass Media in America - 3 hours

Take 6 hours from the following:

CSIS 100-499

STAT 100-499

BMIS 181, Business Computer Systems - 1 hour

BMIS 182, Business Computer Applications - 3 hours

BMIS 282, Computerized Decision-Making for Business - 3 hours

BSED 302, Automated Office Systems - 3 hours

JMC 110, Topics - 1 hour

Journalism Option = 36

Minor or 2nd Major, minimum = 24

Minimum total hours required coursework = 114

Unrestricted electives in 125 hour program = 11

Minimum total hours required for BS in Journalism = 125

All UNK degrees require a minimum of 125 hours. Forty (40) of the hours required for all UNK degrees must be upper division hours, which are courses numbered 300 or above taken at a 4-year college or university.

 

Students selecting a major in Journalism must earn a minimum 2.5 G.P.A. in the major.

 

Students are expected to take JMC 100GS, Mass Media in America, to meet the General Studies Personal Development requirement.

 

Students selecting a major in Journalism must compile evidence of achievement particular to their chosen career field. Students will present this portfolio and discuss its contents with a Faculty Portfolio Committee in the semester prior to their graduation.

 

A. Journalism Core Requirements (6 hours required)

Take all of the following:

JMC 310, Communications Law - 3 hours

JMC 460, Mass Media and Society - 3 hours

 

B. Choose ONE of the following emphases (27-30 hours required)

Take ONE of the following emphases

Advertising Emphasis

Mass Media Emphasis

News Editorial Emphasis

Public Relations Emphasis

Sports Communication Emphasis

 

1. Journalism and Mass Communication: Journalism Option:

FAH BS 3911

Advertising Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: QuarkXpress - 1 hour

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 130, Advertising Principles and Practice - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 316, Broadcast Advertising and Programming - 3 hours

JMC 320, Media Management - 3 hours

JMC 329, Print Advertising Design - 3 hours

JMC 340, Media Sales - 3 hours

JMC 351, Antelope Newspaper Production - Advertising Staff - 4 hours

JMC 420, Advertising Campaigns - 3 hours

 

2. Journalism and Mass Communication: Journalism Option:

FAH BS 3215

Mass Media Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 250, Electronic Cinematography - 2 hours

JMC 309, Public Relations - 3 hours

JMC 318, Writing for The Media - 3 hours

JMC 336, Radio Workshop - 2 hours

JMC 343, Television Workshop - 2 hours

Take 3 hours from:

JMC 305, Writing Feature and Magazine Articles - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 416, Interpretive Reporting - 3 hours

Take 3 hours from:

JMC 329, Print Advertising Design - 3 hours

JMC 330, Publication Design - 3 hours

Take 2 hours from:

JMC 350, Antelope Newspaper Production - News Staff - 2 hours

JMC 351, Antelope Newspaper Production - Advertising Staff - 2 hours

JMC 352, Antelope Newspaper Production - Photo Staff - 2 hours

 

3. Journalism and Mass Communication: Journalism Option:

FAH BS 3910

News Editorial Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: QuarkXpress - 1 hour

JMC 110, Topics: Photoshop - 1 hour

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 305, Writing Feature & Magazine Articles - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 320, Media Management - 3 hours

JMC 330, Publication Design - 3 hours

JMC 350, Antelope Newspaper Production - News Staff - 2 hours

JMC 352, Antelope Newspaper Production -Photo Staff - 2 hour

JMC 416, Interpretive Reporting - 3 hours

JMC 425, Topics in Mass Media - 3 hours

 

4. Journalism and Mass Communication: Journalism Option:

FAH BS 3912

Public Relations Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 309, Public Relations - 3 hours

JMC 315, Advanced Reporting & Editing - 3 hours

JMC 330, Publication Design - 3 hours

JMC 350, Antelope Newspaper Production - News Staff - 4 hours

JMC 409, Public Relations Strategy - 3 hours

JMC 425, Topics in Mass Media - 3 hours

JMC 440, Mass Media Research - 3 hours

Take 2 hours from:

JMC 336, Radio Workshop - 2 hours

JMC 343, Television Workshop - 2 hours

 

5. Journalism and Mass Communication: Journalism Option:

FAH BS 3913

Sports Communication Emphasis (30 hours required)

(Complete the Core Requirements above)

Take all the following:

JMC 110, Topics: Photoshop - 1 hour

JMC 129, Integrated Marketing Communications - 3 hours

JMC 215, Newswriting - 3 hours

JMC 220, Photojournalism - 3 hours

JMC 305, Writing Feature & Magazine Articles - 3 hours

JMC 307, Advertising Copywriting - 3 hours

JMC 330, Publication Design - 3 hours

JMC 336, Radio Workshop: News - 2 hours

JMC 343, Television Workshop: News - 2 hours

JMC 350, Antelope Newspaper Production - News Staff - 2 hours

PE 230, Sports Officiating - 2 hours

Take 3 hours from:

JMC 309, Public Relations - 3 hours

JMC 356, Broadcast Announcing - 3 hours

PE 429, Marketing in Sport, Recreation and Tourism - 3 hours