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MBA Graduate Program Rubric for Written Communication

Date _______________________

Key

 

3 Exemplary
2 Good
1 Satisfactory
0 Needs improvement
-- NA

 

1. Content                                                                                              

 

Criterion

3

2

1

0

NA
a. Topic clearly identified          
b. Subject is adequately detailed          
c. Information is accurate          
d. Ideas are thoroughly developed          
e. The work is concise          
 

Overall Score

          

 

2. Organization                                                                                              

 

Criterion

3

2

1

0

NA
a. Work is coherent          
b. Ideas are well developed          
c. Points are justified by supporting data          
d. Ideas are thoroughly developed          
e. Transition between ideas is effective          
 

Overall Score

          

 

3. Analysis                                                                                              

 

Criterion

3

2

1

0

NA
a. Purpose is clearly stated          
b. Assumptions are identified          
c. Evidence is sufficient, necessary and accurate          
d. Analysis is logical, internally consistent, and fully developed          
e. Evaluation of inform leads to appropriate conclusions/ recommendations          
 

Overall Score

          

 

4. Writing Conventions                                                                                              

 

Criterion

3

2

1

0

NA
a. Grammar, punctuation and mechanics are correct          
b. Word choice is appropriate          
c. Sources are properly cited          
d. Writing is fluid          
e. Sentence structure is adequate          
f. Writer uses appropriate formatting for headings           
g. Writer uses appropriate formatting for tables, graphs and figures           
 

Overall Score

          

 

5. Disciplinary Characteristics                                                                                              

 

Criterion

3

2

1

0

NA
a. Word choice is appropriate to the discipline          
b. Vocabulary shows understanding          
c. The writer is thinking like a business person          
d. Writer demonstrates knowledge of the field          
 

Overall Score

          

 

6. The work integrates the functional areas of business                                                       

 

Criterion

3

2

1

0

NA
a. Accounting          
b. Finance          
c. Human Resources          
d. Marketing          
e. Operations          
f. Other_____________          
 

Overall Score

          

 

7. Appearance                                                                                                                           
 

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